Serotta, Serotta employees and Serotta dealers are cyclists who take an active role in supporting cycling at every level. We ride, we race, we participate in charity events, we donate and we sponsor exceptional athletes and events.

Collegiate Cycling
Supporting the future of cycling at the collegiate level is an important focus of our involvement in the cycling community. Serotta's collegiate program provides proper fit, equipment and education to up and coming athletes in order to help ensure their on-going enjoyment of the sport. Serotta is proud to currently support the Skidmore College and Bucknell University cycling teams. For more information about Serotta's collegiate program, email us at info@serotta.com.

Women's Professional Cycling
Providing support and sponsorship for women in cycling is another important part of Serotta's involvement in the cycling community. We currently provide sponsorship for Connie Paraskevin's Home Depot Center Cycling Team and Team ValueAct Capital, based in northern California and managed by Lisa Hunt.

National and Local Organizations

Serotta has supported the fundraising efforts and the "Every Victory Counts" philosophy of the Davis Phinney Foundation (DPF) for many years. Davis and his foundation work to understand, prevent and effectively treat Parkinson's disease through collaborative medical research.

Serotta is also actively involved with many local and regional fundraisers including Paul's Posse and the Pan Mass Challenge, To Life, Breast Cancer Education, the Young Survivor's Coalition, and Saratoga Lions Club.

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